Greeff Properties - Home Pages

Maximising Kerb Appeal For The Spring Selling Season

Written by Greeff Christie's International Real Estate | Sep 22, 2023 8:15:19 AM

As vibrant colours bloom across the city, the real estate market also experiences a burst of activity.

Spring is one of the busiest times of the year for selling homes. Buyers are eager to explore new opportunities, with warmer, brighter days encouraging exploration of potential new neighbourhoods and more activity when houses are on show.

To make the most of this uptick in interest, sellers must focus on one crucial aspect: kerb appeal. Kerb appeal is the property industry’s version of eating with your eyes first, captivating potential buyers and drawing them in with visual appeal.

LANDSCAPING AND GARDEN CARE

Spring is the ideal time to ensure your garden and outdoor spaces are in top shape.

Trim bushes and trees, and remove any unsightly weeds. Keep your lawn lush and green by regularly mowing and fertilising it.

For an extra burst of colour, plant colourful flowers and shrubs that are in season. Cape Town's climate is perfect for a variety of vibrant flowers like bougainvillaea and gazania.

EXTERIOR CLEANING

A clean, well-maintained exterior can make your home look newer and more inviting.

Pressure wash the exterior walls, driveways, walkways, and decks to remove dirt, mildew, and stains. 

Make sure windows are spotless, both inside and out. Natural light is a huge selling point for any property.

Clean gutters to prevent any blockages. Overflowing gutters can lead to water damage and give the impression of neglect.

REPAIRS AND MAINTENANCE

Addressing all visible issues is essential. Buyers may interpret minor problems or oversights as signs of neglect, which can affect their perception of your property's overall condition.

If the paint is peeling or fading, consider a fresh coat to improve the property's aesthetics. Check the roof for any cracked tiles that could lead to leaks. Buyers may be hesitant if they think there are potential roofing issues that could present them with a significant cost to repair at a later stage.

If you’re really intent on making the best impression possible, a new, inviting front door can add a wow factor. Ensure door handles and locks throughout the home are in good working order.

OUTDOOR STAGING

Staging your outdoor spaces can give potential buyers an idea of how they can utilise the outdoors for casual socialising with friends and family or formal entertaining with larger crowds.

Place stylish, comfortable outdoor furniture, cushions, lanterns and other suitable décor elements. Set up an alfresco dining area to demonstrate the property's entertainment potential.

EVENING KERB APPEAL

While daytime appeal is crucial, thinking about how your property appears at night is just as important. Potential buyers could drive by your home in the evening for another look and an impressive, beautifully lit exterior can seal the deal.

Well-placed outdoor lighting can highlight your property's best features and create a warm, welcoming atmosphere.

PROFESSIONAL PHOTOGRAPHY AND VIDEO

Once your kerb appeal efforts are complete, work with your Greeff Christie’s agent and a professional photographer to properly capture your property's beauty in a way that highlights the benefits of living there.

High-quality images and video ensure your listings, digital advertising and marketing materials showcase your home in a way that best reflects all the time and effort invested to entice potential buyers.

Maximising kerb appeal is a strategic move that can significantly impact the success of your sale. By paying attention to our suggestions above, you can make your property stand out in a highly competitive market and attract eager buyers looking for their perfect home.